65 billion dollars in securities Les Echos of yesterday

YouTube, a start-up that allows users to share video clips online, falls into the fold of Google buys for 1.65 billion dollars in securities ("Les Echos" of yesterday). "". "It would be stupid to acquire YouTube", but said late September Mark Cuban, a veteran of the era dot - com, co-founder of the Group of media HDNet. Two cabinet Forrester analysts were then added, noting that the absence of copyright of content management technology was a ticking time bomb that would destroy YouTube, according to a scenario whose music site Napster had expenses. A few days earlier, the General Manager of Universal Music Group had told investors that YouTube become one the largest site of videos with 100 million clips viewed daily and more than 30 million unique visitors per month, violated the legislation on copyright, triggering rumours of imminent legal proceedings. Despite this legal blur which navigates YouTube since its inception in 2005, Microsoft, News Corp., Viacom and, above all, Yahoo! have been courting the young start-up in recent months. But, until early October, its co-founders, Chad Hurley and Steve Chen, repeated forever that they were not for sale. Before finally giving preference to Google who becomes thus the undisputed champion of video online.

Ignoring criticism, search engine preferred to follow the opinion of Jonathan Miller, CEO of AOL who said late September, brought together experts in the MIT (Massachusetts Institute of Technology): "YouTube is switching distribution of online video by initiating a phenomenon that snowball." They do not generate enough sales to justify severe action against them and I think that they will arrive at a solution before the fate of Napster. "He had added that, given the ongoing consolidation in the new media and the inability of the small independent companies in the sector remain:"I give them less than five months before swallowing."

Operation welcomed on the stock exchange

YouTube will remain at the outset an entity apart, keeping its premises, its 67 employees and its autonomy. "We are more determined than ever to invest all our energy and all our efforts in the community of our users," report the two co-founders in a published clip Monday on the site, in response to the outbreak of the videos in which users express their concern about the fate of the site.

YouTube, now has access to resources and support from Google to enable to address the question of authors ' rights. Moreover, the acquisition by Google, welcomed on the stock market by an increase in the title by 5 in three days, arrived not only. YouTube announced Monday the distribution agreements of video clips with Universal Music Group and Sony BMG Music Entertainment, by which it undertakes particularly to deploy the technology needed to detect, or even prohibit, the contentious videos. A partnership with CBS chain is also accompanied by an advertising revenue sharing. YouTube was a first step in this direction with NBC in June and Warner Music Group mid-September. Finally, this acquisition marks a new exit successful for Sequoia Partners, the venture capital company which sponsored YouTube in the amount of $ 11.5 million. Sequoia Partners already has its top Google, Yahoo! and Apple. Michael Moritz, a partner of the company, is a member of the Board of Directors of Google.